Toshiba provides integrated diagnostic solutions through long-term, customer-focusd partnerships to improve the quality of life for all people. Toshiba’s imaging technology worldwide has some of the most powerful and patient-friendly systems available. At the time, TMS did not have a public-facing brand that was clean and modern. Their look and feel did not match the advanced and humanistic approach they held so dear as a corporate entity. The purpose of the brochure and subsequent ad campaign, was to spearhead a more “current” brand look that supported both brand and mission, prior to update of their standards and website.
Corporate Brochure
Leading Innovation Ads

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